PRODUCT OVERVIEW
- ISBN 9781932994445
- Categories Business & management, Business and Economics, BX, BXOS, Non-Fiction, Non-Fiction: Personal Development
- Author(s) Grant J. Schneider
- Publisher Time Inc
- Pages 144
- Format Paperback
- Dimensions 12.5cm x 1.0cm x 17.5cm
- Weight 0.23 kg
product description
Uses new research and analyses, including surveys, focus groups, and large-scale studies, to provide important insights into what women really want and to furnish suggestions on how to market to them in today's consumer marketplace.