PRODUCT OVERVIEW
- ISBN 9781259585425
- Categories [2022], Business & management, Business and Economics, BX, BXOS, H/C, LOCATION_B_NF, NF BIZ, Non-Fiction, Non-Fiction: Personal Development
- Author(s) Michael Silverstein
- Publisher McGraw-Hill Education
- Pages 288
- Format Hardcover
- Dimensions 23.6cm x 5.3cm x 16.0cm
- Weight 0.575 kg
product description
Make profits soar by converting casual consumers into apostles
Rocket showcases the stories of sixteen entrepreneurs. It draws out the lessons that you can apply Monday morning in your business. Authentic and specific Boston Consulting Group case studies about the rocketeers/inventors who created brand legacies.
For everyone who wants a business to grow faster than a competitor-this motivating book gives you a step-by-step approach to growth, share gain, and higher profits.

