PRODUCT OVERVIEW
- ISBN 9780230342149
- Categories [2022], Business and Economics, BX, BXOS, NF BIZ, Non-Fiction, Non-Fiction: Personal Development, WBD
- Author(s) Hiroshi Mikitani
- Publisher Palgrave MacMillan
- Pages 256
- Format Hardcover
- Dimensions 24.1cm x 2.4cm x 16.2cm
- Weight 0.5 kg
product description
Hiroshi Mikitani, founder of e-commerce giant Rakuten, offers an alternate online model that benefits vendors, customers, and communities alike by empowering players at every step in the process. Marketplace 3.0 is an exciting new vision for global commerce, from a company that's challenging all the accepted wisdom.