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Experimental Formats 2

Experimental Formats 2 collects together innovative books, brochures, and catalogs featuring the most diverse ideas used in publications of every description. Today, printed matter needs to work harder than ever before. In the ever-increasing struggle to command consumers attention, adding value has become the weapon of choice, and in this battle alternative formats, folding, binding, and printing methods will bring you success. The book examines every aspect of designing the printed form, from single page to commercial package. Case studies of professional work celebrate the healthy tradition for experimentation in this field, showcasing projects that stand out on their physical merits alone. Looking at proportions, formats, materials, printing, folding, and binding, Experimental Formats 2 offers designers an awe-inspiring selection of inspirational new ideas for practical application. It also explores exciting material innovations such as tear-proof plastic paper and PVC, gelling agents, luminescent inks, concertina folds, single-screw and press-stud binding.The eye-catching publications in this book range from lavish, big-budget productions to small-run, two-color leaflets. All have one thing in commonthey push boundaries and show a different way of thinking, without losing sight of the clients wishes.

Product Overview
ISBN 9782888930235
Categories Arts and Photography, BX, Non-Fiction, Non-Fiction: Lifestyle
Author(s) Roger Fawcett-Tang
Publisher Rotovision
Pages 160
Format Paperback
Dimensions 22.6cm x 1.5cm x 25.7cm
Weight 0.77 kg
Notes The book images and summary displayed may be of a different edition or binding of the same title.

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