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About This Book
product description
The Marketing secrets that experts and top professionals use.
Get results fast with this quick, easy guide to the fundamentals of Marketing
Includes how to:
• Position your product for a target market
• Build a brilliant marketing plan
• Create stunning branded marketing materials
• Use memorable publicity to build market interest
• Take advantage of new technology
Product Details
- ISBN 9780007328116
- Categories 3rd Qt, Business & management, Business and Economics, Non-Fiction
- Author(s) Peter Spalton
- Publisher Harpercollins Publishers (UK)
- Pages 128
- Format Paperback
- Dimensions12.9cm x 1cm x 19.8cm
- Weight 0.12 kg

